(Photo) L-R: Victor Vinarao of Mitsubishi Motors Philippines Corp.; Atty. Rhys Alexei Murillo of Nissan Philippines, Inc.; Jing Atienza of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI); Robert Carlos of Isuzu Philippines Corp.; and Atty. Louie Soriano of Honda Cars Philippines, Inc.

The Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) has officially launched the 10th Philippine International Motor Show (PIMS), scheduled for June 4-7, 2026, at the World Trade Center in Metro Manila.

The biennial event carries the theme “Forward in Every Drive.” During the launch on May 7, CAMPI President Jose Maria Atienza said the 10th edition underscores the industry’s aim to foster a competitive auto industry while addressing evolving mobility demands, including challenges related to the ongoing fuel crisis.

Seventeen automotive brands will participate: BAIC, Chery, Foton, Geely, Honda, Isuzu, Jetour, Kia, MG, Mitsubishi, Nissan, Omoda and Jaecoo, Subaru, Suzuki, Tesla, Toyota, and VinFast.

The show will feature over 150 vehicle models, including approximately 75 electrified models, or about 50 percent of the lineup. Activities include product launches, previews, driving experiences, and displays on energy efficiency and mobility technologies.

First staged in 2007, PIMS is a biennial event organized by CAMPI.

Mazda Philippines, on May 6, posted a video of actress Bianca King as part of its Mother’s Day message. The video highlights the idea that for mothers who drive the Mazda CX-8, the vehicle offers space, comfort, and a ride that doesn’t demand constant attention.

The video captures how motherhood is rarely picture-perfect. There are beautiful days, there are overwhelming ones, and there are those moments when you’re folding laundry while helping with homework, planning dinner while stuck in traffic, and struggling to remember the last time you had five minutes to yourself.

In between daily routines, school runs, weekend errands, and the occasional quiet drive alone, finding balance isn’t just nice to have. It matters.

For some mothers, that’s enough. Less noise behind the wheel means more room to be present, not just for the kids in the backseat, but for themselves.

“To every mom showing up with love every single day, Happy Mother’s Day,” Mazda Philippines wrote.

No grand claims. Just an acknowledgment that the daily drive, much like motherhood itself, goes a little better when it’s not a struggle.

VinFast has officially launched the VF MPV 7 electric vehicle in the Philippines, marking the third international market to receive the model, the company announced on May 4.

The VF MPV 7 is priced at P1,518,000 for the battery-included version and P1,239,000 under the battery subscription model. The monthly subscription fee is P2,700 for distances up to 2,000 kilometers and P4,150 for distances exceeding 2,000 kilometers.

Starting May 5, customers can place orders through VinFast dealerships nationwide. Until May 31, the first 1,000 customers will receive one year of free battery subscription for usage up to 2,000 kilometers per month. Those who purchase the vehicle with the battery included will get a direct discount of P27,200.

The VF MPV 7 is a seven-seater electric MPV targeting families. According to VinFast, the MPV segment accounts for nearly 20 percent of total automotive sales in the Philippines.

The vehicle measures 4,740 mm in length, 1,872 mm in width, and 1,734 mm in height, with a wheelbase of 2,840 mm. Cargo capacity reaches up to 1,240 liters.

The electric motor delivers 150 kW of power and 280 Nm of torque, paired with a 60.13 kWh battery. VinFast claims a driving range of up to 450 kilometers on a full charge under NEDC standards. Fast-charging from 10 to 70 percent takes approximately 30 minutes.

Owners receive free charging at V-Green stations in the Philippines through March 2029, along with a seven-year or 160,000-kilometer vehicle warranty and a 10-year or 200,000-kilometer battery warranty.

VinFast Southeast Asia CEO Antonio Zara said the VF MPV 7 is intended as an upgrade for Filipino families.